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The benefits to having a robust Salesforce mobile solution are numerous, but there are just as many common, hidden gotchas that need to be addressed to ensure true application success. Learn about these pitfalls, the impact to the organisation and your solution options. Unpack how to survive (read exploit) the critical challenges of delivering custom, Salesforce mobile apps that drive the value business needs today and tomorrow; Because remember when taking Salesforce 100% mobile, you’re building an advantage not just an app.