Dan Appleman Dan Appleman brings over a decade of experience on the Salesforce platform to his role as CTO at Full Circle Insights. He is a Salesforce MVP and a frequent speaker at Dreamforce and other Salesforce conferences. He is the author of the book “Advanced Apex Programming for Salesforce” (See AdvancedApex.com), and numerous Pluralsight courses relating to Salesforce and other topics (See https://pluralsight.pxf.io/danatpluralsight). He is also the webmaster of SearchTheForce.com.